About Ferflex®
Ferflex® is a French family-owned brand revolutionizing wall decor with innovative magnetic solutions. Founded in 2017 by Pauline and Martin, Ferflex® introduced the first magnetic wallpapers, allowing you to transform your walls into interactive, customizable spaces. Their ready-to-use kits include a magnetic wallpaper strip, magnets, and adhesive tape, enabling immediate and creative personalization of your interior. Committed to quality and sustainability, Ferflex® products are 100% made in France, blending functionality with elegant design to inspire creativity in homes and professional spaces alike.
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About
The Founders
Pauline and Martin, a couple from the South-West of France and parents of two, combined their talents to create Ferflex®, a brand revolutionizing interior design with magnetic solutions.
In 2013, Martin fulfilled his dream of taking over his father’s 35-year-old magnet business, while Pauline brought her creativity to life with a boutique in Biarritz. In 2016, a conversation about the challenges of magnetic paint sparked the idea for Ferflex®. By 2017, they launched their first magnetic wallpaper—an innovative product that blends style and functionality, allowing users to display photos, notes, and more.
The name Ferflex® reflects “Fer” (iron) and “Flex” (flexibility), symbolizing their versatile, design-forward creations. Pauline and Martin continue to innovate, offering elegant, customizable solutions for modern interiors.
Ferflex® Values
Ferflex® redefines wall decor with magnetic solutions, creating functional and creative ways to transform and personalize your spaces.
Combining stylish aesthetics with practical use, Ferflex® designs versatile, interactive products perfect for modern interiors.
Proudly made in the South-West of France, between Artix and Biarritz, Ferflex® emphasizes sustainable, high-quality designs crafted for homes and families.
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